Digital Product Passports
Every garment, a living identity
Materials, origin, journey, and sustainability metrics — all embedded in a scannable QR code that travels with the product forever.
01 The opening
The fashion industry is an engineering marvel and a transparency desert.
Most brands build beautiful products and describe their origins like a procurement document. Almost no one is building the traceability layer — the digital product passports, supply chain data, and authentication infrastructure that the next generation of consumers and EU regulators will demand. The EU ESPR Digital Product Passport registry goes live July 2026, with textile-specific requirements following in 2027. That lane is wide open. Trace Your Tee™ is building it.
02 What we build
Supply Chain Transparency
Full visibility, every node
Verified data from raw material to finished garment. Not just brand-level claims — actual node-by-node production chain data.
Authentication
Cryptographic proof
256-bit AES encrypted verification for product authenticity. Eliminate counterfeits at scale and protect brand integrity permanently.
Sustainability Data
Carbon, water, sourcing
Carbon footprint, water usage, and ethical sourcing scores embedded in every passport — consumer-facing transparency built in from day one.
QR Experiences
Scan-to-discover
Connect physical garments to rich digital content — provenance data, brand storytelling, and sustainability metrics in one scan.
Lifecycle Tracking
Creation to end-of-life
Follow a product from creation through ownership, resale, and end-of-life — the full story, forever recorded and verifiable.
03 Live passport preview
This is what consumers see on any Richie Broom LLC garment.
Product IDRD-2026-0517-MIA
BrandRichie Deluna™
CategoryHeavyweight Tee
MaterialSUPIMA® Cotton 280gsm
OriginUSA → Miami, FL
Carbon Score2.4 kg CO₂e
Auth StatusVerified Authentic
Lifecycle StageFirst Owner
Encryption256-bit AES
EU DPP StatusCompliant — July 2026
04 Where we partner
The primes have agencies of record. The opening is fashion brands that have a product and no one telling its full story transparently.
-
A
Fashion Brands
Any brand that makes a physical garment and wants to lead on transparency, sustainability, and EU DPP compliance — before the regulation forces them to.
-
B
Luxury & Streetwear
Premium brands for whom authenticity is the product. Digital product passports eliminate counterfeits and create a direct brand-to-consumer channel that no reseller can replicate.
-
C
Sustainability-Forward Labels
Brands with real sustainability commitments that can’t yet prove them at the garment level. We make the claim verifiable, not just marketable.